March is Brain Injury Awareness Month, a time usually marked by blue ribbons. But as someone who spends my days in the world of IT, I wanted to create a symbol that felt a bit more “me.”
This past Saturday, with the weather finally hitting that perfect Kansas spring vibe, I pulled the truck into the garage for a project I’ve been planning for a while.

The Code on the Quarter Panel
If you see me driving around Lenexa, you’ll notice a new string of numbers on the rear quarter panel: 1010.1101.11000.
To a passerby, it looks like a factory serial number or a piece of tech specs. But if you speak binary, you can decode the most significant moment of my life:
- 1010 = 10 (October)
- 1101 = 13 (The Day)
- 11000 = 24 (The Year)
Why Binary?
October 13, 2024, was the day of my TBI. It was the day my “operating system” was forcefully rebooted.
It took forever to find this font, but I love it because it fits my truck well. When people ask what the numbers mean, it opens a door. It’s not just a date; it’s a conversation starter about the reality of TBI recovery, the importance of awareness, and the fact that even after a “system crash,” you can come back online stronger and more customized than before. So much is just different.
It’s a small public “Easter egg” for a very big personal journey. The weather this weekend is supposed to be amazing! So get out and enjoy it.

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